The Brickseller
If you have questions or topics you want to see discussed on The Brickseller, give me a call or drop me a line.
Jonathan Brickman
16355 Via Venetia West
Delray Beach, FL 33484
P: (240) 670-5323
Make it easy to buy
I don't really care how they get there, but when someone shows up, ready to buy, make it easy for them. Have you been into your local grocer lately to buy your pound of Boar's Head turkey? Have you noticed how inefficient the process is and how difficult they make it...
There still is room for old fashioned “selling”
I was having a laugh with my wife about today's view on sales in the B2B world. We no longer refer to the process of persuading someone to exchange money for your product or service as "selling". Rather, we now guide someone through their buying process. Heaven...
Conference Calls
This is a very entertaining illustration of the way most conference calls go...I just finished one with similar results. This is also a wonderful example of how to use social media to advertise, in this case for Intercall. Technology is great, but it also has its own...
Go Big or Go Home!
This resonates for me.  I have always been the "little guy" in business competing against large, established players.  So what? Thanks @PamMktgNut - great post for start-up folks. Even though I spent the first 15+...
Wow, that was fast!
Wow that was fast!!! - I heard this again, today, from someone I called back in response to an inquiry. This person, like others, was surprised to hear from someone so "quickly". Quickly? I am a salesman...someone sends in an inquiry indicating an interest in buying...
What kind of guy are you?
I was at a hotel this past weekend as part of wonderful road trip with my son Jack. I finished a quick workout so I needed a tall glass of ice water to replace lost liquids....so, I bellied up to the bar and waited patiently for the bar keep to take my order. Another...
More on analytics
Ok, so here is a basic lesson around business intelligence. In addition to the raw statistics I showed you yesterday, one can even drill down further and discover what it is that readers are interested in. This information should inform me further about what my...
Aren’t analytics great?
Whatever you want to say about social media, big data, analytics...you have to admit, the instant feedback is wonderful, and useful. For example, and just for kicks and my entertainment, here is a quick graph of user traffic on my blog and for whatever reason, today...
You deserve great service!
I was with my son Jack, bumping around NYC, and we were in the mood for some good old pizza...on of my must haves when I am in the "City". My son identified a place...that looked a little more upscale than what I was looking for, but I went with it... We sat down,...
My wife shared this with me so here goes…
Common sense, but certainly worth repeating. 7 Things Well-Liked People Always Do By Peter Economy | Inc – 21 hours ago They like you, they really like you! Or do they? Likeability can make you a better manager and leader. And you'll like being more likeable. Everyone...
Create an environment for success
I was asked to serve as a reference for a salesperson whom I happen to know well so I was happy to oblige. The recruiter asked me an interesting question.. I am paraphrasing, but it was something like this, "What is the best way to manage [salesperson]?" It guess it...
Don’t be afraid to have a conversation
In a former company, we had all employees literally tape this message "Talk don't email" on their monitor as a reminder to pick up the phone versus bang out another impersonal email. The same thinking applies to sales presentations - have a conversation versus rely on...
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