by Jonathan Brickman | Nov 21, 2014 | Real Stories to learn from, Selling through story telling
It’s one of my all time favorites, Tommy Boy. Two really funny guys acting out a parody on selling, but nonetheless packed with many basic sales lessons: 1. Survival mode tactics 2. Dealing with a capital crunch 3. Face to face sales calls 4. Messaging 5....
by Jonathan Brickman | Nov 11, 2014 | Marketing, Real Stories to learn from, What Happened Today
Here is a real email, with above subject line, from a salesperson who is trying to connect after several failed attempts… Hello there! I wanted to reach out and let you know a few things have changed since you last contacted us. We now offer all of our products...
by Jonathan Brickman | Nov 5, 2014 | Business Principles, Sales Process
Nothing could be more true for an early stage company to set the wheels of progress in motion. All clients are good in the early days, but some are better than others for maximum leverage. All this talk about social selling…nothing is more social or powerful...
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