Most business cycles last 7 years, the big wave seems to come every 7th time, it takes on average 7 touches to get a response from a prospect…

Here is the reality, most give up too early. Great salespeople, entrepreneurs, athletes and so on all have undying persistence and it pays off.  The trick is to stay with it.  Sounds easy but that’s the hard part and how do you maintain the persistence in face of rejection, change, competition, all the normal hurdles?

I won’t get into all the techniques to maintain persistence but the good news is most will give up so if you can stay with it success is in your future!!! 

Every great success story was preceded by lots of hard work, not luck like some of would like to believe.  There really are no shortcuts.

If you are on the east coast this weekend, we will get through Irene and keep going.

Brick