Isn’t this the truth?
You know when you have really mastered something when you can teach it or explain it clearly to someone with no prior knowledge – Elevator Pitch!
This principle should apply to most marketing campaigns, websites, product descriptions…I find most are so confusing the product is lost on most of us.
Less is more, really.
“Brick”
Sales and Business Strategist
Bethesda, MD 20814
www.jebrickman.com
agree mate i believe that if a company or person can’t explain what they do or how they make money in a sentence then something is off
Thanks Nathan. I think we all tend to use too many words…less is really more.