This burger joint just does it right on all levels and consequently has a big following.
If you haven’t yet heard about this special burger joint, you will. They are mostly a California operation, but have a big reach. I have known about them for years because of my business travels to California and, while in California, on a family vacation, I finally had the chance to try one out (well twice actually…) and it was amazing.
Yes, a simple operation but one that reinforced many business principles:
1. Quality number one!
2. Fast and efficient operation
3. Employees worked fast and passionately
4. Consistent product
5. Great value!
It’s just burgers but there is a lot to be learned from this operation. It’s all about focus and consistent execution all the way through the process; everyone focused on the end goal – a great customer experience.
Maybe it is true after all – If you build it…(and build a strong brand)…they will come!
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