Price proposals need a hard deadline because prices change in all markets!
I can’t tell you how many salespeople come to me excited that the buyer is ready and wants to sign a deal based on a price presented 30,60, 90,…days ago. Guess, what, gas prices change daily, commodity prices change, the stock market fluctuates….so why should a subscription based model be any different I ask? It shouldn’t.
This is another one of those basic sale’s principles – Create a sense of urgency, put a fuse on any price offer, and then have the guts to stick to it.
Pricing is critical if you want to build a successful, sustainable, valuable business.
Good luck out there today.
Brick
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