Hat’s off to Anthony Iannarino…loved this post which was suggested by a reader, Nathan – thanks Nate!

https://thesalesblog.com/2011/04/why-sales-is-broken/

Great stuff here and so true for all the salespeople out there competing against lesser priced alternatives.  The adage – You get what you pay for – is never more true than these days when everyone is thinking cost cutting instead of sensible investing.

Brick