by Jonathan Brickman | Sep 8, 2012 | Business Principles, Communication, Sales Management
I heard it again this week and it reminded me how important it is for the leadership to communicate to the troops. Sure, the management team know the plan, the financial picture, the competitive landscape…but does the entire company know what the story is?...
by Jonathan Brickman | Jul 26, 2012 | Communication, Selling through story telling, Want to be a great salesperson?
If we know this is true, then why don’t more of us tell stories instead of old fashioned selling? No one really wants another “sales pitch” but people are always hungry for a real life story about how others have used and experienced success. Now,...
by Jonathan Brickman | May 14, 2012 | Communication, Want to be a great salesperson?, What is Great Client Service?
And, then I replied and nada! Why did you send me an idea and then leave me hanging I ask? This is not unusual for some strange reason. Maybe these folks need a contact management system or I can teach them the simple flag mechanism that comes with Microsoft...
by Jonathan Brickman | May 3, 2012 | Communication, Want to be a great salesperson?, Winning Qualities
This is really good…it’s so true. Keep the language simple and compelling. Everything else is a waste of time. What a 9-Year-Old Can Teach You About Selling If you want your conversations to have a real impact, you need to simplify your message. I...
by Jonathan Brickman | Apr 23, 2012 | Communication, What is Great Client Service?, Winning Qualities
If you do nothing more than be incredible responsive you will have accomplished a lot in the eyes of a prospect, client, colleague… I am amazed at how poorly most are and it’s pretty simple if you have systems, policies, and the right culture to execute on...
by Jonathan Brickman | Apr 13, 2012 | Communication, Winning Qualities
My simple advice in business communications is to keep it simple, relaxed, and conversational and you will never go wrong. People are people, regardless of their title, stature…and they respond best to a natural approach. Save the fancy language for your...
Recent Comments