by Jonathan Brickman | Mar 24, 2017 | Sales Process, Selling through story telling, Want to be a great salesperson?
I don’t know about you, but I have never been fond of a “sales pitch” Isn’t sales really more about a courtship rather than a pitch, when you think about it? A sales pitch suggests a one time event, once chance to get it right, down the...
by Jonathan Brickman | Nov 21, 2014 | Real Stories to learn from, Selling through story telling
It’s one of my all time favorites, Tommy Boy. Two really funny guys acting out a parody on selling, but nonetheless packed with many basic sales lessons: 1. Survival mode tactics 2. Dealing with a capital crunch 3. Face to face sales calls 4. Messaging 5....
by Jonathan Brickman | Jun 26, 2014 | Communication, Selling through story telling, Want to be a great salesperson?
In a former company, we had all employees literally tape this message “Talk don’t email” on their monitor as a reminder to pick up the phone versus bang out another impersonal email. The same thinking applies to sales presentations – have a...
by Jonathan Brickman | Jun 14, 2013 | Closing, Communication, Selling through story telling, Want to be a great salesperson?
If you can make your sales process interesting then you have a better chance to connect and add a personal element to the opportunity. Â Otherwise, I think the sales 2.0 folks are correct and I would rather spend my money on a great marketing engine and a...
by Jonathan Brickman | Jul 26, 2012 | Communication, Selling through story telling, Want to be a great salesperson?
If we know this is true, then why don’t more of us tell stories instead of old fashioned selling? No one really wants another “sales pitch” but people are always hungry for a real life story about how others have used and experienced success. Now,...
by Jonathan Brickman | Oct 31, 2010 | Selling through story telling, Winning Qualities
In honor of Halloween… If you think about it for a second, every buyer is like a kid knocking on a door at Halloween. Will there be a trick or a treat when they get there? When you make your decision to buy, will it be a trick or a treat? Your job as the...
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