by Jonathan Brickman | Nov 27, 2013 | Business Principles, Marketing
In the new world of inbound marketing and social media, I think many of us have forgotten the science of direct email marketing. There is still plenty of room for outbound marketing as part of the overall marketing mix, but the bar has been raised in a flooded...
by Jonathan Brickman | Nov 22, 2013 | Business Principles, Communication
It’s great to know your work, your voice had impact. One of my followers, and someone I have known for years, read my blog before a meeting and applied it directly. The deal was stuck and this salesperson read my post...
by Jonathan Brickman | Nov 18, 2013 | Innovation, Winning Qualities
This may well be the hottest buzz-word of the decade but maybe for a good reason, it makes a lot of sense. col·lab·o·rate intransitive verb \kə-ˈla-bə-ˌrāt\ : to work with another person or group in order to achieve or do something You see…I think collaboration...
by Jonathan Brickman | Nov 17, 2013 | Winning Qualities
Well, it was a long soccer season with a string of losses. We had some close games, some moments of brilliance, but nothing in the W column until…yes, our last game! Celebrating failure seems to be in vogue these days in the literature and maybe there is...
by Jonathan Brickman | Nov 7, 2013 | How to Hire, Lead Generation, Real Stories to learn from, What Happened Today, Winning Qualities
Ok, I have been a bit negative with recent posts regarding inside sales experiences but, yesterday, had a great experience with someone who called me after a request for more information and I must say the experience was very good. Here is what I liked about the...
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